On July 8th, the highly anticipated Red Dot Award Ceremony — a major event in the global design world — was grandly held at the Aalto Theatre in Essen, Germany. Thanks to its outstanding performance, GRUUS was honored with the prestigious Red Dot: Best of the Best award and was invited to attend the ceremony, shining brightly on the international stage.
About the Red Dot Award
The Red Dot Award is one of the most prestigious and authoritative design competitions in the world. It is divided into three main categories: Product Design, Brands & Communication Design, and Design Concept, each comprising various levels of recognition. Among them, the Red Dot: Best of the Best is the highest and most prestigious distinction. Its evaluation process is extremely rigorous and it is awarded only in very rare cases to candidates that demonstrate exceptional innovation across multiple dimensions — such as the ability to lead industry trends or solve significant challenges at a sector level.
Due to its rarity, winners of the Red Dot: Best of the Best are permanently included in the Red Dot Design Yearbook, and their works are exhibited in the Red Dot Museums in Essen (Germany) and Xiamen (China), becoming iconic case studies in the world of design education.
The uniqueness of the Red Dot: Best of the Best lies in its pyramidal evaluation system and multi-dimensional innovation criteria，which not only assess design quality, but also evaluate a company's technical capabilities, social responsibility, and strategic vision.
GRUUS’s victory marks the achievement of a world-class standard of excellence in terms of innovation, quality, and performance in the field of window and door systems.
